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Project 850

Project 850 combines computational design and creative coding to design the visual language of the global print campaign for the BMW 8 Series. Using VVVV we coded live visual caustics, light reflections and gradients to fit the desired aesthetics in reference to the individual architecture. The generated content is then projected into space, covering the product and filling the environment with digital lighting.

Credits:
Art Direction Photography: Igor Panitz
Art Direction Digital Content: Waltz Binaire
Technical Direction Digital: Mickey van Olst
Generative Design: Pavel Karafiat
Projector Setup: Proietta
Technical Director Projector: Matteo Pertusio
Post Production: rhein.Art Postproduktion and Stefan Eisele Postproduktion
Production: Peak Productions
Agency: Serviceplan, Christine Behrendt, Sebastian Stabenau, Adam Karger, Jan Grothklags
BMW: Judith Hebele, Amelie Klim, Heiko Kircher

Video:
Camera1: Davide Marcone
Camera2: Timothy Heys Cerchio
Music: Balanescu Quartett - Mother
Colorgrading: André Froelian

princemio, Tuesday, Oct 9th 2018 Digg | Tweet | Delicious 0 comments  
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~3d ago

nodeforum: E-mail invitations for NODE20’s Festival Hub have been sent out yesterday. In case of trouble let us know via help@nodeforum.org

~4d ago

david: @neuston: email is going out very soon!!!

~4d ago

neuston: @sunep Thx, but I have checked the spam folder but could not fine any

~4d ago

sunep: @neustron have you checked your spam folder? Mine went to spam.

~4d ago

neuston: I've not received any activation email for Talque, after purchased tickets of NODE20 last week. Is it normal? just want to confirm.

~5d ago

boplbopl: @tonfilm nice!

~5d ago

tonfilm: The first #vl #stride screenshots are here! vl.stride-earlyaccess-screenshots #visualprogramming #dotnet @stride3d #creativecoding #vvvv #gamedev

~5d ago

udo2013: @systray27 thank you :)

~7d ago

systray27: @Udo2013> Wow that's beautiful!